Graphic Design student portfolio work from 2-year Mount Wachusett Community College and critical analysis of the work.
Tuesday, March 1, 2016
Tatjana James Logo
Here is my logo that I designed it's supposed to show graphic design and photography. The middle design represents photography so I decided to go with the aperture symbol and then went with the twirls and used the CYMK colors to represent Graphic Design. I need a little help with this I feel like there is something missing but I dont know what.
Tatjana – would this be successful in b/w. A logo that is designed for all uses needs to be successful in b/w, 2/c and 4/color. So… how could this be done in 1/c (black) and work? That is what you need to consider.
You might be able to do some swirls in white, you would just need some contrast to tell them apart from the aperture. It could be done in with thickness of the line and maybe the direction of the swirls in contrast to the aperture.
The interaction of the image and the type needs a little adjusting. I like the way the "a" in Tatjana goes onto the black, but the "J" in James would benefit from the same treatment. Right now it is crossing the white in the aperture. If you can rotate the aperture while watching how it is interacting with the type, this should be easily adjusted. Essentially the name will be "growing" out of the image, a neat idea you have here.
Tatjana – would this be successful in b/w. A logo that is designed for all uses needs to be successful in b/w, 2/c and 4/color. So… how could this be done in 1/c (black) and work? That is what you need to consider.
ReplyDeleteConi what if in black and white I only have the aperture symbol and then in color if can add the cmyk twirls?
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DeleteTatjana,
ReplyDeleteYou might be able to do some swirls in white, you would just need some contrast to tell them apart from the aperture. It could be done in with thickness of the line and maybe the direction of the swirls in contrast to the aperture.
The interaction of the image and the type needs a little adjusting. I like the way the "a" in Tatjana goes onto the black, but the "J" in James would benefit from the same treatment. Right now it is crossing the white in the aperture. If you can rotate the aperture while watching how it is interacting with the type, this should be easily adjusted. Essentially the name will be "growing" out of the image, a neat idea you have here.