I took some of the suggestions from last week and have reworked this portrait to include more expressive typography that utilizes more of the negative space. I tried adding some sort of ground plane but it conflicted a bit too much and crowded the other elements, so I removed it and placed a slight shadow under him instead. Any further thoughts would be appreciated.
Ian – I think you’ve gone from one extreme to the other. Find a middle ground with this type. Although it is great to see expressive typography (keep that aspect please), the current challenges are: 1. It is crowding the illustration; 2. The black on brown isn’t as readable as it needs to be… which means all we see is this high contrast word “imaginary”… without the important content before it. If you reduced the point size, and leading – creating an actual text block (rather that a “text field” which I see there) then you will have found the middle ground and created the most successful version. I suspect that on screen this might be readable, but I can guarantee that after printing it won’t be.
ReplyDeleteIan,
ReplyDeleteThe type is more visually interesting than the original block of text. What I like in particular is the placement of the type, how it fits with the illustration and how it runs down the side. The tricky part is having this register as a single statement as opposed to individual words. Coni has suggested some good methods to achieving this.